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[U] SOCIAL PSYCHOLOGY 11E AE SAUL KASSIN 9789814922784

RM 105.00

TITLE : SOCIAL PSYCHOLOGY - SAUL KASSIN

ISBN13 : : 9789814922784  

PUBLISHER : CENGAGE (2020)

EDITION : 11E AE PAPERBACK

PAGES : 816 PAGES

Distinguished by a unique emphasis on current events, Kassin/Fein/Markus' SOCIAL PSYCHOLOGY, 11th Edition, combines scholarship with real-world applications as it draws engaging connections between chapter concepts and students' everyday lives. One of the most scholarly and well-written texts in the field, it includes both classic and emerging research, a strong focus on diversity and comprehensive coverage of social cognition, social influence, social relations and applications of social psychology to law, business, and health and well-being. In addition, Dr. Hazel Rose Markus, the leading researcher in the study of cultural psychology, integrates culture and social class topics into every chapter. The lively narrative is complemented by a newsy, up-to-date photo program. The text is available with MindTap, a digital learning experience that features interactive assignments and applications that instructors can easily personalize, real-time course analytics and a reader.